LO2: Audience Profile

Kevin Westbrook is a 15 year old male who is has a passionate love for football and the history behind it. He is in full time education, is currently studying B-Tec Sport at his school and is interested in pursuing a career in sporting. Kevin Westbrook is does not have a wage of his own, this is because he is unemployed and is not making any income. Although he doesn't currently have a income his parents do, they're among the ABC1 category of the demographic scale which means they have quite a bit of disposable income and are able to purchase luxury items.

Kevin Westbrook supports Sheffield United football club, his favourite player is Kler Heh. This is because he loves everything about him from his back story to his footballing life. He has watched a numerous amount of documentaries on his footballing heroes.